Keep Mobile Beautiful

Mar 14th, 2005

The mission of Keep Mobile Beautiful is to motivate Mobilians take greater responsibility for the improvement of their community environment.

The office of Keep Mobile Beautiful is a division of the Public Services Division of the City of Mobile, is located at 352 Government Street and staffed by three City employees: the Coordinator, Clean Community Coordinator and Office
Assistant who carry out the plans, programs and projects of the Keep Mobile
Beautiful Commission and the Board of Directors of Keep Mobile Beautiful, Inc.

The office of Keep Mobile Beautiful is funded through the Budget of the City of
Mobile. All special projects for beautification, litter prevention/cleanup, recycling and the Clean Campus Program are funded through grants, in-kind contributions and individual/corporate contributions to Keep Mobile Beautiful, Inc., a nonprofit, 501 (C) 3 organization.

Keep Mobile Beautiful, founded in 1986, is an affiliate of the national organization, Keep America Beautiful. Keep Mobile Beautiful is governed by a ten member Commission appointed by the Mayor (2), Mobile City Council (7) and KMB, Inc. (1). Commissioners serve a two year term.

The purpose of the Keep Mobile Beautiful Commission is to work with the Mayor and Council and the Keep Mobile Beautiful office to:

1. promote public interest in improving the quality of life for all Mobilians


2. assist in the establishment of a city-wide program to reduce litter and sustain that reduction


3. to beautify public lands through public/private partnerships


4. encourage beautification projects and tree preservation


5. form public/private partnerships throughout the community to achieve these goals and objectives.

Keep Mobile Beautiful, Inc., was established in 1992 as a nonprofit, educational corporation to support the goals and objectives of Keep Mobile Beautiful . Keep Mobile Beautiful, Inc., is governed by a 30 member board of directors representing the community who adhere to the guidelines of the Keep America Beautiful System. Directors serve a two year term.

The purpose of Keep Mobile Beautiful, Inc., is:

1. to promote, encourage and maintain public interest in the general improvement of the environment of the City of Mobile


2. to support the goals of the Keep Mobile Beautiful Commission through volunteer services and projects


3. to initiate, plan and direct programs for litter prevention, beautification and recycling


4. to study, investigate and develop plans for improving health, sanitation, safety and cleanliness of the city of Mobile by beautifying the streets, highways, byways, alleys, stream banks, lots, yards and other places on both public and private property.

The powers of Keep Mobile Beautiful, Inc., shall be:

1. to receive and administer funds for community education and the completion of projects as directed by the Board of Directors


2. to enter into contracts for the accomplishment of projects approved by the Board of Directors


3. to enlist the services of community volunteers, both individual and corporate, to accomplish the goals and objectives of Keep Mobile Beautiful, Inc.

The mission of the national Keep America Beautiful program, through a system of local and state affiliates, is to empower individuals to take greater responsibility for enhancing their community environment. Keep America Beautiful accomplishes its mission through a mandate “To address issues that relate to those physical and visual aspects of the community environment that individuals can personally and directly impact through their actions.”

The Keep America Beautiful National Education Focus is threefold:

1. Litter Prevention


2. Beautification and Community Improvement


3. Minimizing the impact of solid waste on communities

Keep America Beautiful utilizes four pressure points for change:

1. Continuing Education


2. Technology


3. Ordinances


4. Enforcement

Keep Mobile Beautiful projects include: Clean Campus Program (100+ schools), Great American Cleanup, Cingular Wireless Litterbug Hotline, Metro Recycling Center, Phone Book/Christmas Tree/Clothing Recycling events, Mayor's Awards, No More Eyesore Projects, Adopt-a-Spot Program, Tree Planting Projects, Public Outreach Programs, Teacher Training Workshops and Special Event
Presentations.

Keep Mobile Beautiful committees include: Litter, Public Awareness/Education
(Media), Clean Campus, Beautification and Finance.

To learn more about Keep Mobile Beautiful and our programs visit cityofmobile.org or soon to be open, keepmobilebeautiful.org or call us at 208-6029.